Design For Print - Final Crit

Crit x2

Strengths

• The box is a really nice way to contain the separate books, interactive, makes you want to read the information.
• The use of icons on the box hint to what is in the box if its placed sideways
• The Print pro logo is striking and simple, works well large and small on books
• Good colour scheme
• The use of registration and crop marks etc on each page adds visual interest, unifies covers
• Use of grid means every-things easy to read and clear, like the colour schemes of the books, how each one is focused using one colour. Like the eco-friendly section, interesting, something people might not consider usually
• Professional standard finish
• Unique presentation
• Large amount of well presented content
• Neat finish
• Carefully crafted
• Consistent theme
• Logo, type etc.

Areas for Improvement

• Page 3 of finishing techniques, orphan & no full stop on last paragraph
• Blank pages on Finishing techniques
• Function - the only problem is the openings at the bottom & would slide out if stood up
• Consider altering the cover title logo's to a thinner line

Considerations

• Consider a hard cover & thicker stock for the books to match the robust nature of the box. Would match more
• Section on ethical printing but the making of the box is unethical (really didn't understand this comment because the origin and nature of how the wood was produced isn't supplied, could be FSC approved for all the know)
• Where would it exist? due to size and weight, point size maybe a little small

Personal feedback: The most valuable point that was brought up was probably the end consideration. I should of really expressed the functionality of my approach and justified using the scale I chose. The idea was that the container acted as a personal attribute that you could place anything related to print & design in. The colours and formats would act as a signifier making it easier for the owner to quickly choose what information they need to refer to.

'Blank pages on Finishing techniques' this was only because ISSUU requires a set of pages thats dividable by four, when it comes to actually printing the design I'll need to refine the point size and make sure there's fullstops at the end of all my last sentences.

***Remember; Spelling, Leading, Organisation of content, Blank space - too much?, TLDR - Too Long To Read.