ISTD / Final Presentational boards

Final Outcome; A contemporary and traditional restaurant,

permeating the theme of type through its environment, acknowledging the structural format and manipulation of type. The restaurant will be targeting the mass market of young professionals between the ages of 25 & 35.

Van Decals / Colour / Black & White

Combining Print & Web = Using a QR code means the modern generation can access the website using their phones and book a reservation in a quick and efficient manner. 

Another benefit of using the QR code is that it will attract a certain clientele that will hopefully appreciate the contemporary side of the restaurant.

The following displays; the websites in different formats,
How the characters of the Normal website are effected by these formats,
and also displays what the audience will be faced with if they're using the QR code above...

The complete colour scheme and classification of type used;